Glossary

Conversion Rate

What is Conversion Rate?

A conversion rate is the percentage of visitors to a website or landing page who complete a desired action, such as:

Making a purchase
Submitting a form
Engaging with an online chat
Signing up for a subscription
Upgrading their service

Social Proof: Why We Look to Others For What We Should Think and Do

When we feel uncertain, we all tend to look to others for answers as to how we should behave, what we should think and what we should do.

Poster, opinion and diversity with speech bubble thinking about news poll vote on review board. Tea

6 Basic Types of Social Proof

There are six types of social proof that you’ll see, well, pretty much everywhere. Choose one type to use in your baseline variant. You’ll want to choose the type you use based on your specific industry and goal.

The Power of Customer Reviews

Using customer reviews in your marketing strategy is a powerful tool. Not only does it help buyers in their purchase decisions, but it gives them a reason to trust your company.

Glossary

Conversion Rate

What is Conversion Rate?

Convert more visitors into leads, demos, and sales with Social Proof

Add smart, attractive and converting social proof notifications to your website or online store, boost conversions and sales.

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