Glossary

Return on Investment

What is Return on Investment?

Return on investment (ROI) is the financial gain generated from an expenditure. ROI is expressed as a percentage or ratio (the realized financial gain divided by the initial expenditure).

The Power of Customer Reviews

Using customer reviews in your marketing strategy is a powerful tool. Not only does it help buyers in their purchase decisions, but it gives them a reason to trust your company.

Using Social Proof to Boost Sales

Before making a buying decision, almost every shopper will seek out reviews to see if previous customers are happy with your products and make sure you’re the right company for them.

Social Proof: Why We Look to Others For What We Should Think and Do

When we feel uncertain, we all tend to look to others for answers as to how we should behave, what we should think and what we should do.

Glossary

Return on Investment

What is Return on Investment?

Convert more visitors into leads, demos, and sales with Social Proof

Add smart, attractive and converting social proof notifications to your website or online store, boost conversions and sales.

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