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Glossary

Content Strategy

What is Content Strategy?

An effective content strategy helps prioritize and focus content planning, creation, and management efforts by drawing a direct connection between those efforts, the business goals they support, and success metrics.

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6 Basic Types of Social Proof

There are six types of social proof that you’ll see, well, pretty much everywhere. Choose one type to use in your baseline variant. You’ll want to choose the type you use based on your specific industry and goal.

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Convert more visitors into leads, demos, and sales with Social Proof

Add smart, attractive and converting social proof notifications to your website or online store, boost conversions and sales.