Glossary

Cost per Thousand (CPM)

What is Cost per Thousand (CPM)?

CPM is the cost per thousand advertising impressions, or views of an advertisement by a person. A $1 CPM means that the price of 1,000 advertising impressions is one dollar. The term “CPM” is used across digital and traditional media. It is also known as “cost per mille.”

Using Social Proof to Boost Sales

Before making a buying decision, almost every shopper will seek out reviews to see if previous customers are happy with your products and make sure you’re the right company for them.

Social Proof: Why We Look to Others For What We Should Think and Do

When we feel uncertain, we all tend to look to others for answers as to how we should behave, what we should think and what we should do.

The Power of Customer Reviews

Using customer reviews in your marketing strategy is a powerful tool. Not only does it help buyers in their purchase decisions, but it gives them a reason to trust your company.

Glossary

Cost per Thousand (CPM)

What is Cost per Thousand (CPM)?

Convert more visitors into leads, demos, and sales with Social Proof

Add smart, attractive and converting social proof notifications to your website or online store, boost conversions and sales.

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