Marketing Key Performance Indicators (KPIs)

What is Marketing Key Performance Indicators (KPIs)?

Marketing key performance indicators (KPIs) are specific, numerical marketing metrics that measure progress toward a defined goal within marketing channels. Examples include:

  • Unique website visitors
  • Cost per lead
  • Form conversion rate
  • Marketing qualified leads generated
  • Marketing-generated sales qualified leads
  • Cost per sales qualified lead
  • Closing rate
  • Customer retention
  • Marketing return on investment
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6 Basic Types of Social Proof

There are six types of social proof that you’ll see, well, pretty much everywhere. Choose one type to use in your baseline variant. You’ll want to choose the type you use based on your specific industry and goal.

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Convert more visitors into leads, demos, and sales with Social Proof

Add smart, attractive and converting social proof notifications to your website or online store, boost conversions and sales.