Glossary

Brand Identity

What is Brand Identity?

Brand identity consists of the visible elements of a brand, such as logo, brand name and color, that represent and distinguish the brand in consumers’ minds.

12 Things You Must Do To Win More Deals Using Case Studies & Social Proof

Winning more deals is a top priority for most businesses, but getting to where you want to be isn’t always easy. A lot goes into winning more deals, but perhaps the most important is your website.

Social Proof: Why We Look to Others For What We Should Think and Do

When we feel uncertain, we all tend to look to others for answers as to how we should behave, what we should think and what we should do.

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6 Basic Types of Social Proof

There are six types of social proof that you’ll see, well, pretty much everywhere. Choose one type to use in your baseline variant. You’ll want to choose the type you use based on your specific industry and goal.

Glossary

Brand Identity

What is Brand Identity?

Convert more visitors into leads, demos, and sales with Social Proof

Add smart, attractive and converting social proof notifications to your website or online store, boost conversions and sales.

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