Data Security

What is Data Security?

Data security comprises the processes and associated tools that protect sensitive information assets, either in transit or at rest. Data security methods include:

  • Encryption (applying a keyed cryptographic algorithm so that data is not easily read and/or altered by unauthorized parties)
  • Masking (substituting all or part of a high-value data item with a low-value representative token)
  • Erasure (ensuring that data that is no longer active or used is reliably deleted from a repository)
  • Resilience (creating backup copies of data so that organizations can recover data should it be erased or corrupted accidentally or stolen during a data breach)
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6 Basic Types of Social Proof

There are six types of social proof that you’ll see, well, pretty much everywhere. Choose one type to use in your baseline variant. You’ll want to choose the type you use based on your specific industry and goal.

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Convert more visitors into leads, demos, and sales with Social Proof

Add smart, attractive and converting social proof notifications to your website or online store, boost conversions and sales.