A qualified lead is a prospect who has been generated by the marketing team, evaluated by the sales team and fits the profile of an ideal customer with the intent to buy. The proper qualification of leads is essential to developing a healthy sales pipeline.
12 Things You Must Do To Win More Deals Using Case Studies & Social Proof
Winning more deals is a top priority for most businesses, but getting to where you want to be isn’t always easy. A lot goes into winning more deals, but perhaps the most important is your website.