Glossary

Return on Investment

What is Return on Investment?

Return on investment (ROI) is the financial gain generated from an expenditure. ROI is expressed as a percentage or ratio (the realized financial gain divided by the initial expenditure).

12 Things You Must Do To Win More Deals Using Case Studies & Social Proof

Winning more deals is a top priority for most businesses, but getting to where you want to be isn’t always easy. A lot goes into winning more deals, but perhaps the most important is your website.

Using Social Proof to Boost Sales

Before making a buying decision, almost every shopper will seek out reviews to see if previous customers are happy with your products and make sure you’re the right company for them.

The Power of Customer Reviews

Using customer reviews in your marketing strategy is a powerful tool. Not only does it help buyers in their purchase decisions, but it gives them a reason to trust your company.

Glossary

Return on Investment

What is Return on Investment?

Convert more visitors into leads, demos, and sales with Social Proof

Add smart, attractive and converting social proof notifications to your website or online store, boost conversions and sales.

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