Close this search box.

6 Basic Types of Social Proof

Poster, opinion and diversity with speech bubble thinking about news poll vote on review board. Tea

There are six types of social proof that you’ll see, well, pretty much everywhere. Choose one type to use in your baseline variant. You’ll want to choose the type you use based on your specific industry and goal.

The Power of Customer Reviews

Using customer reviews in your marketing strategy is a powerful tool. Not only does it help buyers in their purchase decisions, but it gives them a reason to trust your company.

Using Social Proof to Boost Sales

Discount coupon

Before making a buying decision, almost every shopper will seek out reviews to see if previous customers are happy with your products and make sure you’re the right company for them.